Will conduct a Startup Showcase and a programing 鈥楥odeathon鈥檛o聽fast track聽adoption of disruptive digital technologies
Bangalore, 19聽November,聽2018聽鈥� 乐播传媒视频, a specialized global technology services provider and a fully-owned subsidiary of ITC Ltd,聽today announced the fourth edition of its flagship annual Co-creation and Technology Innovation Platform 鈥�iTech 2018鈥�. The event will take place at the 乐播传媒视频 corporate headquarters in Bengaluru on the 8th聽and 9th聽of December, 2018.
Speaking about the initiative, Sushma Rajagopalan, MD & CEO, 乐播传媒视频 said, 鈥淎s a technology company and a differentiator in the digital era, it is imperative for us to collaborate with our employees,听听our clients,听听global technology platform majors & ISVs, and the world of startups, in order to identify and brainstorm innovative and fast solutions through new-age and superior digital technologies. Our flagship annual event iTech promotes this through co-creation, co-innovation聽and聽collaboration.鈥�
Aimed at boosting digital talent amongst technology enthusiasts and providing a platform for aspiring startups, 乐播传媒视频 will run two parallel tracks, a Startup 鈥楽howcase鈥� segment and a聽programing聽鈥楥odeathon鈥�.
The Startup 鈥楽howcase鈥� has been designed with the objective of providing innovative technology startups a platform to present their solutions directly to businesses. 乐播传媒视频 will invite established and early-stage startups to demonstrate solutions leveraging emerging technologies like Artificial Intelligence, Augment Virtual & Mixed Reality, Blockchain, IoT, etc across Industry 4.0, HealthTech and Fintech. 乐播传媒视频 also seeks to partner with relevant startups to help develop the solution, create a joint go-to-market and provide market access.
The Codeathon segment will see teams solving programming challenges that include 鈥� building interactive mobile UI component using platform-specific SDK, offline analytics for mobile app,听听offline app sync, process automation, and labour matching for farming. An open innovation category has also been created for Blockchain Solution across select industry verticals. Three winning teams will get a chance to win prize money of Rs. 2,00,000, Rs. 1,00,000 and Rs. 50,000.
The event is free and open to all students, professionals, developers and technology startups.聽
About iTech 2018
iTech, an 乐播传媒视频 initiative, is an annual technology innovation platform. The platform focuses on leveraging emerging and disruptive technologies to create business-ready solutions, to address some of the most challenging problems faced by the industry.




